In many ways machines are the defining feature of our species, and a new DIY movement illustrates the ways that machines can benefit humanity while minimizing their environmental impact. It ultimately depends on how the machine is made, what the machine does and who has access to it. It is...

Decades ago, many people didn’t care about environmentally-friendly businesses and what they had to offer. Promises of natural ingredients, sustainable practices, and social responsibility were not a priority for the average shopper. But the times have changed and people have turned a new...

Here is a list of 50 Common Eco-Crimes Committed By College Students from “Best Colleges Online.”  Boiling unnecessary water: Overfilling your teakettle or boiling without a lid wastes energy and takes more time to get going. Buying new books: Instead of buying new books,...

Stewardship efforts undertaken by US soybean farmers offer the kind of efficiency and sustainability we need to see to meet the world’s food needs. Soybean farmers are contributing to a sustainable food supply that improves the environment. To help feed the growing world population, US...

Green buildings offer a tremendously reduced environmental footprint compared to traditional buildings. Buildings are one of the heaviest consumers of natural resources and account for a significant portion of global warming causing greenhouse gas emissions. And buildings are huge consumers of...

Pepsi is using cause marketing to improve their brand awareness in a declining market. Consumers are moving away from sugary, carbonated beverages to a diverse array of healthier alternatives. Pepsi and Coke have been vying for the $60 billion soft drink market for decades. Although Coke and...

2010′s winter Olympics saw the inauguration of Coke’s first zero waste carbon neutral sponsorship. At the Vancouver Olympic Games, visitors to the Coke café lounged on pine-beetle-salvaged wood furniture, and drank from bottles made from plant-based materials, delivered via hybrid...

Due to the scarcity of clean water, we are in an ever worsening water crisis, particularly in the developing world. Although the United Nations declared access to clean water and sanitation a human right, nearly 1 billion people around the globe still risk death and disease due to a lack of...

Consumers have extraordinary power to influence the marketplace, and this is particularly true when it comes to consumer appetites for green. For decades, environmentalists have organized boycotts: and now carrots are being added to an arsenal that previously included mostly sticks. This...

In the last few years, the number of green schools has significantly increased. With burgeoning student demand and a wide range of innovative programs, green schools are cool. Until this year, the majority of green schools were private colleges. Now there is a diverse mix of public and...